At Daughter we don’t see women as one homogeneous target audience but instead as a multi-faceted market that requires pointed tactics. We connect politics, economics, cultural and social trends to create contemporary communication. Daughters combination of strategy and high-quality visuals builds memorable and actionable ideas.

Femmemarketing philosophy:

• Understand the contemporary woman and her role at work, within her family, and in society at large.
• Recognize what issues and topics women have on their cultural agenda.
• Map new and emerging target audiences.
• Talk to and not about women.

Our goals:

• Remove everyday stereotypes surrounding gender.
• Equate feminine and masculine values.
• Portray real women in all their diversity.

At Daughter we are passionate about visual communication. Let us create content for your social media, your new campaign, or your online store –  no one does it quite like us! We know how to create exciting visuals and understand what catches a viewer’s eye. Let’s play!

Visual communication philosophy:

• Create concepts that stands out in the crowd.
• Design visual content that not only are trendy but also creates new trends.
• Produce diverse visuals that focus on the importance of representation.